Case Studies

GroceryAid Ball 2018
Date
20 March 2018

This year GroceryAid expanded their annual Ball by holding it at The Grosvenor House Hotel London, and HTL worked collaboratively with a team of event specialist to deliver this glittering occasion.  A staggering £550,000 was raised on the night, through tickets sales and silent auction, nearly doubling the amount raised at the 2017 Ball.

Comedian Russell Kane guided the 1,100 leaders from across the industry through the night, which featured memorable performances from Escala, Filet O’ Soul, plus a headline performance from the one and only Ronan Keating.

During the evening, GroceryAid also recognised the contribution of volunteers who have given their time to help the charity in its work in 2018.

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